University of
São Paulo Press
Wednesday | October 9th
Thursday | October 10th
10h30
11h
Publishing and Books about Books in Edusp’s Catalogue
Clarice, a Life to Be Told
Marisa Midori Deaecto
Nádia Battella Gotlib
Edusp Stand – Hall 5.1 – E137
Edusp Stand – Hall 5.1 – E137
Deaecto's books published by Edusp
Why read Clarice? How to situate this literature in contemporary life’s context?
Paula Brito: Editor, Tipógrafo, Artífice das Letras (edited with José De Paulo Ramos Jr.
How has this writer, of Jewish provenance, born in Ukraine and settled in Brazil,
and Plinio Martins Filho), 2010.
transformed herself into one of the most read writers in Brazil, with her works
O Império dos Livros: Instituições e Práticas de Leituras na São Paulo Oitocentista, 2011.
broadly disseminated in many countries? Is it possible to identify common
elements in her texts of various genres (short stories, chronicles, novels, romances,
11h45
feminine pages, interviews, letters)? These are some of the questions to be
The Influence of the Book in the Learning Process
discussed during the lecture which will have as subject the life and work of
Nádia Battella Gotlib and Marisa Lajolo
Clarice Lispector. During the lecture we’ll present pictures of the writer in decisive
Forum Education – Hall 4.2
moments of her life; since the family’s emigrating journey started in Hamburg
towards Brazil, passing to Clarice, wife of a diplomat, who lived in Italy, Switzerland,
15h
England and USA, until her life’s last years in Rio de Janeiro.
University Presses in Brazil: Diagnoses and Perspectives
Marisa Midori Deaecto
Gotlib's books published by Edusp
Brazilian Stand – Hall 5.1 – E79
Clarice Fotobiografia, 2. ed., Edusp/Imprensa Oficial, 2009.
Clarice: Uma Vida que se Conta, 7. ed., 2013.
Concerning Brazilian academic production, statistics reveal little of the whole
they represent. Textbooks and scientific books corresponds to just a fraction of its
15h
Frankfurt
and intermediary publishing houses is to ignore its strength and reach, and also its
A Perspective of the Brazilian Engraving from
the Beginning of the 20th Century to the 60’s
particular administrative structure. Based on these premises, we intend to understand
Mayra Laudanna
Book Fair 2013
Programming
the role of university presses by observing their main representatives in the Brazilian
Edusp Stand – Hall 5.1 – E137
important production. To say that university presses fall in the category of small
market, pointing out their publishing programs, their reach to the reading public, and
their future projects, considering a market which is under constant change.
Concerns the beginning of Brazilian engraving with Carlos Oswald in the decade
of 1930 and the emergence of engraving as art in the decades of 1930 until 1960,
16h
originated by various initiatives of institutions and artists. We consider contributions
The Discourse of Samba
of Getúlio Vargas Foundation, the Cem Bibliófilos and incentives of journalists and
Ricardo Azevedo
newspapers from São Paulo and Rio de Janeiro. As for the artists, among others, Livio
Edusp Stand – Hall 5.1 – E137
Abramo, Oswald Goeldi, Lasar Segall, Axl Leskoschek, Darel Valença and Marcello
Grassmann are those who stand out. Lastly, we’ll contemplate the general ideas of
The discourse of samba is a popular thing because it approaches complex humane
the Engraving Clubs of the 50’s, highlighting the group of Bagé and of Porto Alegre,
topics by the use of a public and accessible language. Thus, people from different
with Carlos Scliar, Vasco Prado, Danúbio Gonçalves, Glênio Bianchetti etc.
ethnicities, religions, ages and social status can identify themselves with it. From
which cultural bases or social, ethic and aesthetic patterns is this discourse
Laudanna's books published by Edusp
constructed? Are these bases coincidental to the official and hegemonic patterns?
Ernesto de Fiori, 2003.
Mário de Andrade used to consider the major problem for the Brazilian intellectuals
Alex Flemming: Obra Gráfica 1978-1987, 2006.
to be the search for an instrument of work that would approximate them of the
Maria Bonomi: Da Gravura à Arte Pública (with Leon Kossovitch), Edusp/Imprensa
people. Such is the motivation to our debate based on some topics raised in the
Oficial, 2007.
book Blessed and Damned Samba: A Study on Popular Discourse.
Ermelindo Nardin, 2009.
Marcello Grassmann 1942-1955 (with Leon Kossovitch), 2013.
Azevedo's book published by Edusp
Abençoado & Danado do Samba: Um Estudo sobre o Discurso Popular, 2013.
Friday | October 11th
Friday | October 11th
university of São Paulo
13h
15h
Dean
Passages: German-Jewish Literature between the Ghetto and the
Metropolis
How Feasible is the Amazonia's Governance?
João Grandino Rodas
Luis S. Krausz
Edusp Stand – Hall 5.1 – E137
Jacques Marcovitch
Edusp Stand – Hall 5.1 – E137
Vice-dean
Hélio Nogueira da Cruz
The Amazon rainforest provides invaluable goods and services to our planet, such as
Ghettoliteratur is a literary genre that belongs to the world of the German language,
nutrient cycling, soil formation, balanced water cycle, pollution control, and global
which flourished in Prussia and in the Austro-Hungarian Empire, from the beginning
climate regulation. Although putting a price tag on such services is a controversial
of the 19th century until the early 20th century, and which has as a central issue
undertaking, scientific studies estimated high values for flora, fauna and humanity.
President
the conflicts which resulted from Jewish emancipation, that is, from the passage
Much of the rainforest’s regional and global value is associated with the vital role
Plinio Martins Filho
of the Jewish people to the European modernity starting when they moved from
it plays in the regulation of Latin America’s water cycle, carbon storage, and other
Ghettos and isolated villages and began to integrate themselves to the urban
such processes. The development of metrics assessing land use, water consumption,
and liberal culture of the 20 century. Ghettoliteratur anticipates topics which will
GHG emissions, and forestry conservation are a must. The new model must offer
Rubens Ricupero (President)
occupy central places in Jewish literature throughout the 20 century, namely, the
respect for indigenous culture and support for the rule of law. Based on the book
Carlos Alberto Barbosa Dantas (Vice-president)
modern world’s crisis of values, the abandon of religious principles and the exile in
Management in the Amazon, the author discusses these topics.
Antonio Penteado Mendonça
th
th
its multiple political and philosophical developments. As such, it is a topic of study
university of São Paulo press
Editorial Board
Chester Luiz Galvão Cesar
which provides a new view over works of seminal authors such as Alfred Döblin,
Marcovitch's books published by Edusp
Arthur Schnitzler, S. Y. Agnon and Franz Kafka.
Cooperação Internacional, Estratégia e Gestão, 1994.
Pioneiros e Empreendedores: A Saga do Desenvolvimento no Brasil, 2003-2007(3 vols.).
Ivan Gilberto Sandoval Falleiros
Mary Macedo de Camargo Neves Lafer
Sedi Hirano
Krausz's books published by Edusp
Sérgio Vieira de Mello: Pensamento e Memória, 2004.
As Musas: Poesia e Divindade na Grécia Arcaica, 2007.
Para Mudar o Futuro: Mudanças Climáticas, Políticas Públicas e Estratégias Empresariais,
Rituais Crepusculares: Joseph Roth e a Nostalgia Austro-judaica, 2008.
2006.
Foreign Rights
Passagens: Literatura Judaico-alemã entre Gueto e Metrópole, 2012.
Crescimento Econômico e Distribuição de Renda: Prioridades para Ação, 2007.
Carla Fernanda Fontana: [email protected]
A Gestão da Amazônia: Ações Empresariais, Políticas Públicas, Estudos e Propostas, 2011.
Phone (5511) 3091-4007
Saturday | October 12th
Edusp – Editora da Universidade de São Paulo
13h
05508-050 – São Paulo – SP – Brazil
Sales: (5511) 3091-4008 / 3091-4150
as "the best period ever in its history". Economic growth and unprecedented
Launch of the book Singing One’s Own History
With a musical performance of Brazilian folk guitar
reduction in poverty levels and inequality went hand in hand with impressive gains
Ivan Vilela
in consumption, in the size of the new middle classes and in political participation.
Edusp Stand – Hall 5.1 – E 137
www.edusp.com.br
accounts have deteriorated. At the same time, the country has experienced a wave
Vilela's book published by Edusp
of street manifestations with several million people protesting the bad quality of
Cantando a Própria História, 2013.
e-mail: [email protected]
14h
Brazil at Crossroads
Rubens Ricupero
Edusp Stand – Hall 5.1 – E137
For almost two decades Brazil has been enjoying what has often been described
However, in recent months, growth has stalled, inflation is rising and external
Rua da Praça do Relógio, 109-A, Cidade Universitária
public services, political corruption and a flawed and disfunctional political system.
At the eve of the World Cup and the general elections of 2014, we will try to assess
what are the likely options open to Brazil in order to deal with this new era of
political and social challenges.
Edusp Stand at Frankfurt Book Fair 2013
Hall 5.1 – E137
illustrations: Casa Rex, based on
works by Hélio Cabral (front cover)
and Fernando Vilela (back cover)
FSC® Certified Paper