Assessment:
what is the trend when it
comes to Vestibular?
Letras - UFTM
2010 2
Simulados de inglês

(ESPM) As questões 01 a 05 referem-se ao
texto abaixo.
Brazil has 120 million television viewers, each of
whom spends 3.3 hours or more a day in front of
the box, making Brazilians some of the biggest
tubeheads on earth. Advertisers spend $ 4 billion
a year to reach them, any way they can. When it
turned out that Tiazinha could help – and boy,
could she ever – they were only too happy to
direct a nice chunk of that money toward her and
TV Bandeirantes.

Too scandalous for advertisers? "(01)," says Daniel
Barbará, head of the DPZ advertising agency in São
Paulo. "The only scandal in television is a small audience."
"Grotesque programs such as Tiazinha's are like the
American talk shows," says Nelson Hoineff, an
independent producer. "They speak the language of the
people." Sociologists, anthropologists and semioticians
have absorbed more than the advisable limit of cathode
rays trying to parse the lexicon of popular television in
Brazil. "Functional illiteracy is still big here," says Muniz
Sodré, professor of communications at the Federal
University of Rio de Janeiro. "In many ways, Brazil went
straight from oral culture to the electronic age, passing
right by the written word. Television fills the gap."
(Newsweek. July 5, 1999 p. 36-7)

01. In the text, whom refers to
(A) Brazilians.
(B) television viewers.
(C) advertisers.
(D) Brazil.
(E) biggest tubeheads.
02. The best expression to fill in the blank is
(A) Most certainly.
(B) For sure.
(C) By all means.
(D) No wonder.
(E) Not in the least.

03. It can be inferred from the text that
(A) Brazilians are stupid because they watch too much
TV.
(B) advertisers paid Tiazinha and TV Bandeirantes $4
billion in one year.
(C) although advertisers invested a lot of money in
Tiazinha's show, they weren't too happy with the results.
(D) advertisers will do anything to sell their products.
(E) Brazilians are the people who watch most TV on earth.

05. Television fills the gap, no texto, significa que a TV
(A) é a continuação da tradição oral.
(B) é a forma prototípica da comunicação na era
eletrônica.
(C) é a continuação da tradição escrita.
(D) é o ópio das massas.
(E) preenche o vácuo criado pela falta da cultura escrita.

04. Infere-se do texto que Muniz Sodré é de opinião que
(A) os programas populares na televisão têm tanto
sucesso devido ao grande número de analfabetos
funcionais no Brasil.
(B) os programas populares fazem tanto sucesso na
televisão porque são falados em português.
(C) há quem acredite que os programas de auditório da
televisão brasileira sejam tão bons quanto os de
entrevista da televisão americana.
(D) o fato de a população brasileira estar começando a
dar valor à palavra escrita desenvolveu seu interesse pela
televisão.
(E) pouco se sabe sobre o sucesso dos programas
populares na televisão brasileira porque sociólogos,
antropólogos e semióticos nunca se interessaram em
estudar esse fenômeno.

07. (PUC) The “Herald” is __________ newspaper in the town.
(A) the importantest
(B) the more important
(C) the less important
(D) the most important
(E) the importanter
08. (FMU) That table is __________ than this one.
(A) long
(B) more long
(C) longest
(D) longer
(E) most long
09. (MACKENZIE) This book is ______________ the last one we used.
(A) worst than
(B) more good than
(C) worse than
(D) gooder than
(E) best than
What is important for Vestibular
preparation
 To
understand the principal ideas of the text
 To be aware of current issues
 To be able to answer questions in
Portuguese and English
 To make a glossary of recurrent words
 Prepositions, adverbs, conjunctions, idioms
 Present Perfect, Pronouns, Modal verbs,
Conditional, Passive, Reported Speech