SET CONFERENCE 2013 – CENTRO DE EXPOSIÇÕES IMIGRANTES – SÃO PAULO – SP - BRAZIL . THURSDAY – August 22, 2013 – withdrawal of credentials: 08:00 AM to 05:00 PM 09:00 to 11:00 AM Media trends Mod.: Claudio Younis SET/ Eletro Equip Consumption: what will be the future scenario? Open TV. Pay TV. Production of video and Internet Social TV R&D Mod.: Andre Barbosa SET/ EBC Mod.: Fred Rehme SET/ RPCTV Loudness Transmedia Mod.: Alexandre Sano SET/ SBT Mod.: Rodrigo Arnaut SET/ TV Globo Tutorial: Analysis of Link and New Technologies for Satellite TV Broadcasting Mod.: J. R. Cristovam SET/ UNISAT/ UFF/ UFRJ Antennas . Antennas Mod.: Eduardo Bicudo SET/ EBCOM Mod.: Mod.: Eduardo Bicudo SET/ EBCOM Mod.: Luiz Gurgel SET/ TV Jornal - PE 11:30 AM to 01:30 PM Otts and Connected TVs. Harmonization of content Broadcast x Broadband. Mod.: David Britto SET/ TQTVD 03:00 to 05:00 PM HOT TOPICS Target Advertisement Mod.: Marcelo Azambuja SET/ Globo.com August 20 to 22, 2013 - 12:00 to 20:00 PM - Broadcast & Cable EXHIBITION Visit this international show with more than 130 exhibitors. . 1 SET CONFERENCE 2013 – CENTRO DE EXPOSIÇÕES IMIGRANTES – SÃO PAULO – SP - BRAZIL . Media trends Mod.: Claudio Younis SET/ Eletro Equip Language: portuguese Thursday 09:00 to 11:00 AM PRESENTATION 1 PRESENTATION 2 . Consumption: what will be the future scenario? Open TV. Pay TV. Production of video and Internet Mod.: Luiz Gurgel - SET/ TV Jornal - PE Language: portuguese Thursday 09:00 to 11:00 AM PRESENTATION 1 PRESENTATION 2 . Social TV Mod.: Andre Barbosa -SET/ EBC Language: portuguese Thursday 09:00 to 11:00 AM PRESENTATION 1 PRESENTATION 2 . R&D Mod.: Fred Rehme - SET/ RPCTV Language: portuguese Thursday 09:00 to 11:00 AM PRESENTATION 1 PRESENTATION 2 . 2 SET CONFERENCE 2013 – CENTRO DE EXPOSIÇÕES IMIGRANTES – SÃO PAULO – SP - BRAZIL . Otts and Connected TVs.Harmonization of content. Broadcast x Broadband. Mod.: David Britto - SET/ TQTVD Language: portuguese Thursday 11:30 AM to 01:30 PM PRESENTATION 1 PRESENTATION 2 . Loudness Mod.: Alexandre Sano- SET/ SBT Language: portuguese Thursday 11:30 AM to 01:30 PM PRESENTATION 1 PRESENTATION 2 . Transmedia Mod.: Rodrigo Arnaut - SET/ TV Globo Language: portuguese Thursday 11:30 AM to 01:30 PM PRESENTATION 1 PRESENTATION 2 . Tutorial: Analysis of Link and New Technologies for Satellite TV Broadcasting Mod.: J. R. Cristovam SET/ UNISAT/ UFF/ UFRJ Language: portuguese Thursday 11:30 AM to 01:30 PM Analysis of Satellite Link In this mini-tutorial will be present the technical concepts involved in a satellite link for digital TV transmission at different resolutions. The presentation will also address the standards for digital TV transmission via satellite, technical concepts and typical costs involved for contribution and distribution of audiovisual content. Greater emphasis will be given to new technologies for increased spectral efficiency and thus reducing bandwidth associated with streaming content. We will also discuss the alternatives and scenarios for decision of broadcasters, including economize at daily operations, or seize the opportunity and migrate directly to Full-HD without higher increase in costs. Actual case studies will be presented. 3 SET CONFERENCE 2013 – CENTRO DE EXPOSIÇÕES IMIGRANTES – SÃO PAULO – SP - BRAZIL Advanced modulations ("Post-DVB-S2") and RF Carrier ID Speaker: Bart Van Utterbeeck - NEWTEC The DVB Consortium is poised to set a new standard more advanced to extend the current DVB-S2 standard, with expected publication in 2013. With new orders of modulation are obtained more bits / symbol, and especially with the use of advanced filters can increase spectral efficiency, bringing new perspectives to TV broadcasters in terms, both with external input, such as distribution, internalization Digital TV and the TV broadcasts Next Generation. During the presentation following topics will be elaborated: What is the meaning of "modulation constrained"? Difference between linear channel and nonlinear channel on the satellite, and what is the potential impact on the modulation scheme.How advanced filters can increase efficiency in satellite; - Adoption of 16APSK modulation on DSNG market in Brazil; - Potential of 32APSK and 64APSK. During this mini-tutorial, you will have the opportunity to learn about these new techniques, associated technologies and how to enjoy the advantages and benefits. Also covered will be the subject RF Carrier ID approved by DVB Ultra HD Satellite TV, Ka-Sat and NewsSpotter Full IP-SNG for Ka Band Speaker: Cristiano Benzi - Eutelsat / France This mini-tutorial will start with explanations of the most recent trials and innovative experiences in TV broadcast Next Generation. It will be covered the UltraHD TV studies with the first broadcast realized in Europe 8K TV "SuperHivision" by satellite in collaboration with NHK, BBC, RAI and EBU and Channel Demonstration 4K TV now on air by Eutelsat 10A satellite. After that, it will be cover the use of Ka-band for professional TV and video consumption applications. The presentation will end with a brief introduction of NewsSpotter, the innovative, light and full-IP system which is revolutionizing SNG in Ka Band in Europe. . HOT TOPICS. Target Advertisement Mod.: Marcelo Azambuja SET/ Globo.com Language: portuguese Thursday 03:00 to 05:00 PM PRESENTATION 1 PRESENTATION 2 . Antennas Mod.: Eduardo Bicudo - SET/ EBCOM Language: portuguese Thursday 03:00 to 05:00 PM PRESENTATION 1 PRESENTATION 2 . Mod.: Language: portuguese Thursday 03:00 to 05:00 PM PRESENTATION 1 PRESENTATION 2 4 SET CONFERENCE 2013 – CENTRO DE EXPOSIÇÕES IMIGRANTES – SÃO PAULO – SP - BRAZIL . R& D Mod.: Carlos Nazareth – SET/ INATEL Language: portuguese Thursday 03:00 to 05:00 PM PRESENTATION 1 PRESENTATION 2 . 5