Frieze
Art Fair
Frieze
Masters
LONDON
15 -19 October
51° 32’N
2014
Frieze
Art Fair
Regent’s Park, London, UK
Frieze
Masters
Regent’s Park, London, UK
15 -18 Oct, 2014
Wed - 12 to 7pm (guests and premium tickets only)
Thu to Sat - 12 to 7pm
A Gentil Carioca
Galeria Fortes Vilaça
Galeria Jaqueline Martins
Galeria Luisa Strina
Mendes Wood DM
Vermelho
15 -19 Oct, 2014
Wed - 12 to 7pm (guests and premium tickets only)
Thu to Sat - 11am to 7pm | Sun - 11am to 6pm
A Gentil Carioca
Latitude is the title of the International Promotion Project for
Brazilian Art Business which is a partnership between
Apex-Brasil (Brazilian Trade and Investment Promotion Agency)
and ABACT (Brazilian Association of Contemporary Art).
It was started in 2007 with the core goal of creating business
opportunities for the art sector mainly through cultural promotion
activities. During this period, the number of members increased.
Currently, 49 primary market art galleries participate
in Latitude, representing more than 1000 artists.
Through a rich programme of activities that ranges from
supporting Brazilian galleries in international fairs to promoting
Art Immersion Trips for international guests in Brazil, Latitude
aims to improve professionalism within the art market and provide
new opportunities for Brazilian galleries to trade internationally.
BRAZILIAN
ART SCENE:
DOMESTIC AND
INTERNATIONAL
EXPANSION
With one of the most
prosperous and promising
art scenes in the world,
Brazil is quickly expanding
its reputation as a global
art centre. Maintaining its
place as the world’s sixth
largest economy, it is a
country that has steered clear
of much of the economic
turmoil of recent years and
is host to original and vibrant
production in contemporary
art which is grounded in
a solid historical tradition.
Since the 1970’s, Brazilian artists
have gradually gained space and
recognition in the world’s most
renowned international art spaces.
In 1969, Helio Oiticica held a solo
show at Whitechapel and in 1970,
his work was shown at the Museum
of Modern Art in New York with that
of Artur Barrio and Cildo Meireles.
In the 1980’s, pioneering art gallerists
such as Thomas Cohn, Luisa Strina
and Marcantonio Vilaça played
an important role, as they started
to participate in international art fairs.
This gave contemporary Brazilian
artists, such as Jac Leirner and Tunga,
an international stage on which
to present their work. Since then,
Brazilian art has been put on the map.
The cultural exchange between Brazil
and the rest of the art world has
increased dramatically and has given
international critics, curators and
researchers greater access to Brazilian
art. In London alone, there have been
solo shows by several Brazilian artists
in various renowned institutions.
These include Rivane Neuenschwander
(South London, 2008); Cildo Meireles
(Tate Modern, 2008); Alexandre da
Cunha (Camden Arts Centre, 2009),
Ernesto Neto (Hayward, 2010),
Lygia Pape (Serpentine, 2011) and
Mira Schendel (Tate Modern, 2013).
In the domestic realm, some of
the country’s most important cultural
institutions, like the Museum of Modern
Art in São Paulo, were founded in
the 1940s. Bienal de São Paulo, now
in its 31st edition, began in 1951, and
is second only to Venice as the oldest
functioning international biennial.
These events helped create a rich
interchange between different art forms
and traditions, helping to consolidate
the unique aesthetics of Brazil.
Beyond the biennial, the country
currently has some prestigious public
institutions such and Pinacoteca
do Estado and Museu de Arte do Rio
(MAR), as well as some non-profit
private foundations like Casa Daros
and the 3000-acre Inhotim,
an assemblage of galleries
and site-specific works surrounded
by tropical botanical gardens.
São Paulo stands as Brazil’s financial
and cultural center, positioning itself
as a new hot spot for the global
art market. Rio de Janeiro also holds
important museums, galleries and
collections. Together, the two cities
account for over 85% of the art trade
in Brazil. SP-Arte and ArtRio, started
in 2005 and 2011 respectively, have
quickly become relevant international
fairs, seeing a steady increase
in the percentage of foreign galleries
exhibiting over the years.
With a growing number of collectors,
art professionals and spectators,
Brazil is now at an optimal position
to share its creative energy,
to provoke debate and to create new
opportunities for cultural exchange.
A Gentil Carioca
Contact Marcio Botner
BOOTH G6 | Main Frieze Art Fair
BOOTH S14 | Spotlight Frieze Masters
A Gentil Carioca was founded 11 years ago by artists Márcio Botner,
Laura Lima and Ernesto Neto, conceived in a melting pot in order
to captivate and diffuse art’s diversity within Brazil and the world.
We believe each work of art is a cultural particle with enough potential
to irradiate culture and education. In the same way history can be
thought, forged, documented and changed, A Gentil Carioca is a place
where artistic or political contexts can be revitalized, in many ways.
A Gentil Carioca validates the amplification of the potential action field
of the arts as it stimulates the net of collectors and art lovers in general.
Artists on show: Jarbas Lopes, João Modé,
José Bento, Laura Lima, Maria Laet, Maria
Nepomuceno, Paulo Nenflidio, Thiago Rocha Pitta
Rua Gonçalves Ledo, 17 - Rio de Janeiro RJ - CEP 20060-020 T +55 21 2222-1651 [email protected] www.agentilcarioca.com.br
Image Thiago Rocha Pitta
Atlas/Ocean, 2014
Galeria Fortes Vilaça
Contact Alessandra D’Aloia
BOOTH D5 | Main Frieze Art Fair
Inaugurated in 2001, under the direction of Márcia Fortes, Alessandra d’Aloia,
and Alexandre Gabriel, Galeria Fortes Vilaça presents a dynamic program
in which Brazilian and foreign artists, young and established, create ambitious
exhibitions. Group shows organized by guest curators are also frequent
in the program. These collaborations also extend to lectures and publications.
The Gallery participates in the leading international art fairs.
In 2008, Galpão Fortes Vilaça opened in downtown São Paulo. A rustic
industrial warehouse with a clearance of 1.500 m², the space houses
simultaneously an exhibition space, art storage and a viewing room, all of which
accessible to the public. Moveable walls reconfigured by each artist define the
exhibition room, thus offering a particular experience to the public in every visit.
Artists on show: Adriana Varejão, Armando Andrade Tudela,
Cerith Wyn Evans, Iran do Espírito Santo, Jac Leirner, João Maria
Gusmão + Pedro Paiva, José Damasceno, Valeska Soares
Gallery: Rua Fradique Coutinho, 1500 - São Paulo SP - CEP 05416-001 T +55 11 3032-7066
Warehouse: Rua James Holland, 71 - São Paulo SP - CEP 01138-000 T +55 11 3392-3942 [email protected] www.fortesvilaca.com.br
Image Iran do Espírito Santo
Twist 18, 2012
Galeria Jaqueline Martins
Contact Jaqueline Martins
BOOTH H22 | Focus Frieze Art Fair
Opened in April 2011, Galeria Jaqueline Martins proposes to recover
artistic practices which embody surges of experimentalism in artistic thought,
experiences and actions, and discuss the transformation of conceptual
art from the 1970s and 1980s in Brazil to the present. The gallery focuses
on works and projects that were never, or rarely, exhibited, or which were
generally neglected by the commercial and aesthetic stakes of their respective
times. Furthermore, in response to the aesthetic revolution that has taken
hold of contemporary art in the last forty years, arising from transformations
in the cultural, social and political spheres, Galeria Jaqueline Martins
aims to foster the correspondence between artists of distinct generations
whose practice is aligned by analogous and convergent references.
Artist on show: Hudinilson Jr.
Image Hudinilson Jr.
Untitled / Xerox OCÉ (interferido), 1980
Rua Dr. Virgílio de Carvalho Pinto, 74 - São Paulo SP - CEP 05415-020 T +55 11 2628-1943 [email protected] www.galeriajaquelinemartins.com.br
Galeria Luisa Strina
Contact Luisa Strina
BOOTH D8 | Main Frieze Art Fair
In 1970, Luisa Strina began as an art merchant and
opened her gallery in 1974. In the same year, she
brought the works of American pop artists, Roy
Lichstenstein, Andy Warhol and others to Brazil for the
first time. Strina introduced diverse exponents of the
new generation into the market, such as Leonilson, Cildo
Meireles, Tunga, Antonio Dias and Edgard de Souza.
In 1992, Galeria Luisa Strina was the first Latin-American
gallery invited to participate in the selective Basel Art
Fair. Currently, Galeria Luisa Strina represents a mixture
of established artists and emerging artists, always
showing the most illustrious works available in the
Brazilian and International contemporary art market.
Artists on show: Alexandre da Cunha, Anna Maria Maiolino, Carlos Garaicoa, Clarissa Tossin,
Cildo Meireles, Eduardo Basualdo, Federico Herrero, Fernanda Gomes, Jarbas Lopes,
Juan Araujo, Leonor Antunes, Marcius Galan, Marepe, Pedro Reyes, Tonico Lemos Auad
Rua Padre João Manoel, 755 loja 2 - São Paulo SP - CEP 01411-000 T + 55 11 3088-2471 [email protected] www.galerialuisastrina.com.br
Image Anna Maria Maiolino
What is left over, 1974
Mendes Wood DM
Contact Felipe Dmab
BOOTH H2 | Main Frieze Art Fair
Mendes Wood DM was founded in 2010 with the purpose to exhibit
international and Brazilian artists in a context conducive to critical dialogue
and cross-pollination. Central to the gallery’s program is a concern
for regional difference and individuation while fostering cosmopolitanism
and collaboration. Inspired by a belief that artistic practices broaden
the scope of human agency and have the power to both touch
and change the world, Mendes Wood DM cultivates a program
premised on conceptualism, political resistance and intellectual rigor.
Artists on show: Paulo Nazareth,
Runo Lagomarsino,
Thiago Martins de Melo
Jardins: Rua da Consolação, 3358 - São Paulo SP - CEP 01416-001 T +55 11 11 3081-1735
Vila Romana: Rua Marco Aurélio, 311 - São Paulo SP - CEP 05048-000 [email protected] www.mendeswood.com
Image Paulo Nazareth
Untitled from Cathiers d’Afrique project, 2014
Vermelho
Contact Akio Aoki
BOOTH G11 | Main Frieze Art Fair
After twelve years of existence, Vermelho has established itself
as one of the main places for contemporary art in Brazil.
More than just an exhibition space, Vermelho encourages new ideas and
art production by emerging and established artists. In 1.000 m2, Vermelho
hosts three main exhibition rooms, one sculpture / installation terrace,
a restaurant, Tijuana (multiple and artist book publisher), and
a multi-task gallery façade that has served as support to over 50 works.
With an average of 2.000 visitors per month, the exhibitions at Vermelho try
to develop systematic encounters of artists, curators and the general public.
Artists on show: André Komatsu, Cadu, Chiara Banfi, Cinthia Marcelle, Claudia Andujar,
Detanico Lain, Dora Longo Bahia, Jonathas de Andrade,
Marcelo Cidade, Nicolás Bacal, Nicolás Robbio, Odires Mlászho, Rodrigo Braga
Image Marcelo Cidade
Pessoal e intransferível (decomposition 4) da série Nóias, 2014
Rua Minas Gerais, 350 - São Paulo SP - CEP 01244-010 T +55 11 3138-1520 [email protected] www.galeriavermelho.com.br
Image credits: Edouard Fraipont
Latitude galleries
at Frieze Art Fair 2014
P2
D8
H22
H2
G6
D5
G11
Main
G6 A Gentil Carioca
D5 Galeria Fortes Vilaça
H2 Mendes Wood DM
D8 Galeria Luisa Strina
G11 Vermelho
ENTRANCE
EXIT
Focus
H22 Galeria Jaqueline Martins
S14
Latitude galleries
Frieze Masters 2014
ENTRANCE
EXIT
Spotlight
S14 A Gentil Carioca
Supported by Apex-Brasil
(Brazilian Trade and Investment Promotion Agency)
Production ABACT
(Brazilian Association of Contemporary Art)
Executive Manager
Mônica Novaes Esmanhotto
Contact Details
Latitude – Platform for Brazilian Art Galleries Abroad
Rua Monte Alegre, 428 conj. 15
05014-000 São Paulo SP Brasil
T +55 11 2365-0481
[email protected]
www.latitudebrasil.org
LONDON 2014 FOLDER
Editorial Coordinator Mônica Novaes Esmanhotto
Production Daniel Rubim
Graphic Design Lucia Farias
Latitude Visual Identity Estúdio Campo
Acknowledgements Emma Morgan, Jenny McVean
www.latitudebrasil.org
1500 Babilônia
A Gentil Carioca
Almacen Galeria
Amparo 60 Galeria de Arte
Anita Schwartz Galeria de Arte
Athena Contemporanea
Baró Galeria
Galeria Berenice Arvani
Blau Projects
Bolsa de Arte de Porto Alegre
Casa Triângulo
Celma Albuquerque Galeria de Arte
Central Galeria de Arte
Choque Cultural
Galeria Eduardo Fernandes
Emma Thomas
Galeria Estação
FASS
Galeria Fortes Vilaça
Galeria da Gávea
Galeria Inox Arte Contemporânea
Galeria Jaqueline Martins
Galeria Laura Marsiaj
Galeria Leme
Galeria LOGO
Luciana Brito Galeria
Luciana Caravello Arte Contemporânea
Galeria Luisa Strina
Galeria Lume
Galeria Marcelo Guarnieri
Galeria Marilia Razuk
Mendes Wood DM
Mercedes Viegas Arte Contemporânea
Galeria Mezanino
Galeria Millan
Galeria Murilo Castro
Galeria Nara Roesler
Galeria Oscar Cruz
Paralelo
Galeria Pilar
Portas Vilaseca Galeria
Galeria Rabieh
Galeria Raquel Arnaud
Sergio Gonçalves Galeria
Silvia Cintra+Box4
SIM Galeria de Arte
Vermelho
Ybakatu Espaço de Arte
Zipper Galeria