MODELO SUBJECT PROGRAMME Course Tourism and Leisure Subject Planning and Development in Tourism Attendance Year Lecturer PED.014.02 School year 2012/2013 ECTS 7 Compulsory Third Semester Second João Pedro Vaz Pinheiro Estêvão Global working hours Total 189 Contact 149 Disciplinay area coordinator Manuel António Brites Salgado Completed 1. OBJECTIVES • Explore methods and tools used in tourism planning and development. • Create awareness among students regarding the continuous nature of the tourist planning process, wherein it is essential the cooperation and coordination amidst the various entities involved in tourism, an essential condition for a sustainable tourism. • Provide practical knowledge that will allow research of studies and projects for tourism development. • Understand the different stages of the planning process of tourism at a local level. 2. SUBJECT CONTENTS 1. Theoretic and conceptual framework concerning the Planning and Development in Tourism 1.1. Concept and importance of planning in tourism 1.1.1. Definition, evolution and specificity of planning in Tourism 1.2. Growth and development 1.2.1.The challenge of sustainable development 1.2.2.Tourism as a strategic component of the development of Portugal 2. Different approaches to the Planning and Development in Tourism 2.1. Different areas of the tourist planning and its institutional framework 2.2. Models of planning and development in tourism 2.3. Approach to planning and management of local tourist destinations 3. Tourism Planning and Development at the local level 3.1. Development of mechanisms for local coordination and cooperation 3.2. Analysis of tourist resources 3.3. Analysis of current and potential tourist market 3.4. Preparation and implementation of a tourist development plan 3.5. Evaluation of the process of tourist development Página |1 MODELO SUBJECT PROGRAMME PED.014.02 3. BIBLIOGRAPHY ARCARONS, R. (2003), Los Destinos Turísticos Locales: Singularidad en la Gestión. Escola Universitària D’Hoteleria I Turisme, CETT/Universitat de Barcelona. BORJA, J.; CASTELLS, M. (1997) Local y Global. La Gestión de las Ciudades en la Era de la Información. Ed. Taurus, Madrid. BURKRHART, A.J.; MEDLICK, S. (1981) Tourism: Past, Present and Future. Heinemann, Oxford (2nd edition). CONFEDERAÇÃO DO TURISMO PORTUGUÊS – CTP (2005) Reinventando o Turismo em Portugal. Ed. Confederação do Turismo Português, Lisboa. COSTA, J.; RITA, P.; ÁGUAS, P. (2001) Tendências Internacionais em Turismo. Ed. Lidel, Lisboa. CUNHA, L. (2001) Introdução ao Turismo. Ed. Verbo, Lisboa. CUNHA, L. (1997) Economia e Política do Turismo. Ed. Mcgraw Hill de Portugal, Lisboa. De KADT, E. (1979) Tourism: Passport to Development? Oxford University Press, Oxford. FERREIRA, A. F. (2005) Gestão Estratégica de Cidades e Regiões. Fundação Calouste Gulbenkian, Lisboa. GODFREY, K.; CLARKE, J. (2000) The Tourism Development Handbook. Ed. Cassell, Londres. HALL, C. M. (2000), Tourism Planning: Policies, Processes and Relationships. Pearson Education, Harlow. HENRIQUES, C. (2003), Turismo, Cidade e Cultura: Planeamento e Gestão Sustentável. Edições Sílabo, Lisboa. INSKEEP, E. (1991) Tourism Planning: An Integrated and Susteinable Development Approach, Van Nostrand Reinhold, New York. INE - INSTITUTO NACIONAL DE ESTATÍSTICA, (2009), Anuário Estatístico da Região Centro 2008. INE, Lisboa. LICKORISH, L.J.; JENKINS, C.L. (1997) Una Introducción al Turismo. Editorial Síntesis, Madrid. KOTLER, P.; HAIDER, D..; REIN, I. (1994), Marketing Público: Como Atrair Investimentos, Empresas e Turismo para Cidades, Regiões, Estados e Países. Makron Books, São Paulo. PAGE, S. J. (1997) Urban Tourism: Analysing and Evaluating the Tourist Experience. Cassell, London. PAGE, S. J.; HALL, C. M. (2003), Managing Urban Tourism. Pearson Education, Harlow. PEARCE, D. (1989) Tourism Development. Longman, Harlow. Página |2 SUBJECT PROGRAMME MODELO PED.014.02 PINTO, A. (2004), Turismo em Espaço Rural – Motivações e Práticas: Holandeses em Ferreira de Aves, Sátão. Palimage Editores, Viseu. PRZECLAWSKI, K. (1990), Le Tourisme et le Monde de l’ Unité dans la Pluralité, in Cahiers du Tourisme [139, Série C]. Centre des Hautes Etudes Touristiques, Aix-en-Provence. REGIÃO DE TURISMO DE ÉVORA (2001) Plano de Desenvolvimento Turístico do Alentejo – Estrategia e Intervenção. Ed. Região de Turismo de Évora, Évora. SCHEYVENS, R. (2002) Tourism for development. Pearson Education, Harlow. UTAH TRAVEL COUNCIL – DIVISION OF TRAVEL DEVELOPMENT (1998) Community Visioning Kit: Tourism Development in Utah. Ed. Utah Research Series, Salt Lake City. Journals: Annals of Tourism Research Revista Turismo & Desenvolvimento (RT&D). Tourism Management 4. Internet: Official website of INE (National Institute of Statistics): www.ine.pt Official website of ‘Turismo de Portugal’: www.turismodeportugal.pt Official website of Eurostat: www.europa.eu.int/eurostat Official website of OECD: www.oecd.org Official website of Science Direct: www.sciencedirect.com 5. EVALUATION RULES According to evaluation rules of the School of tourism and Hotel Management, the evaluation of this curricular unit will contemplate one of two possible systems, to be chosen by the student. - “Continuous evaluation”; - “Final evaluation”. Continuous evaluation: This evaluation system includes two main elements: Página |3 SUBJECT PROGRAMME MODELO PED.014.02 - Group assignments (30%) - Written test (70%) In order to remain in the continuous evaluation system, each student must obtain a minimum grade of 9 points in each of the evaluation elements. All students obtaining less than 9 points in one of the evaluation tasks will be immediately incorporated in the final evaluation system. Final evaluation: This system of evaluation is solely composed by a written exam. This system does not require a minimum percentage of attendance to the subject’s classes. 6. CLASS ATTENDANCE As a condition to remain in the continuous evaluation system, all students must attend a minimum 75% of all lectures and participate in all of the tutorial sessions held by the professor. This condition does not apply to students under certain special status (e.g. working students). Seia, 17-06-2013 Página |4