INFORMAÇÃO À IMPRENSA
7 years of Great Passion for Portuguese Design
A Bad Case of Portuguese Design
One can no longer speak of Design in Portugal without mentioning BOCA DO LOBO, PORTUGALBRANDS, PREGGO
or FUNDAÇÃO DO DESIGN. These are four major projects for the Enhancement of Portuguese Design and all belong
to the same Business Group: a MENINA DESIGN GROUP.
Designed to elevate the Portuguese design worldwide, MENINADESIGN GROUP follows a path of great consistency in
these first seven years. Starting at the Interior Design where the company collaborated and signed various public and
private projects including the Hotel Infante Sagres in Porto, it quickly took the step to international markets with the
creation of BOCA DO LOBO, award-winning brand (JULI B BEST PRODUCT DESIGN 2010) and recognized in
international markets, with media coverage around the world (made the cover in various journals and book cover).
It is today the Portuguese brand of home sector with greater international recognition and sells to more than 35 markets.
Later, when it was realized that Portugal had everything to succeed in the international market, MDG came to the
conclusion that lacked the communication skills to sell the brand. To fill this great void and connection between the
brand and the customer, we created PORTUGAL BRANDS, what is now seen by many Portuguese companies as a
strategic tool for internationalization.
PORTUGAL BRANDS's mission is to lead the Movement for the Promotion of Portuguese Brands in the World. We
want and will work to see the Portuguese products be a part of the great choices of architects, designers and interior
decorators worldwide.
"We understand that in Portugal we started late, but we are sure that we will still time. DESIGN, brand and customer
service are key to international success. PORTUGAL BRANDS’s set of services will help Portuguese companies to
achieve this excellence, "says Ricardo Magalhães Director & Co-Founder of the Company.
This year PORTUGAL BRANDS will present a set of services, which highlights the PORTUGALBRANDS.COM, which
promises to be the Biggest Virtual Window of Design and Portuguese Brands. It will give special attention to PREGGO
(the production unit of MENINA DESIGN GROUP), which last year became the Centre for Research and Product
Development.
The brand’s capability proves, once again, the group's strategic vision for the enhancement of Portuguese Design,
opening the doors of its production to other artists, designers, architects, furniture brands, revealing the "famous
secrets" of the Portuguese Industry.
"Our daily challenge is to always ensure the best technical and aesthetic solutions in all projects, the time required and
the best possible price. We feel the innovation and value the ideas in a very special way. We invested everything in
research and development of new products, in order to not put limits on national creators" ensures DAVIDE PEREIRA,
Director of PREGGO.
In the social domain, MENINA DESIGN GROUP has the main purpose to create opportunities for graduates, believing
they can make a difference in Portugal partnering with invaluable Portuguese and International Universities. Among
them, the ESAD Matosinhos and Politecnico di Milano.
Para mais informações: Juliana Guiomar | M. [email protected] | T. +351 91 804 29 09
Palácio das Artes | Largo de S. Domingos, 16-22 | 4050-545 Porto | Portugal
INFORMAÇÃO À IMPRENSA
"We have been promoting the relationship with various stakeholders in higher education, capturing the attention of
several young people, giving the opportunity to enter the business world as students. Each year we receive students
from various countries like Spain, France or Poland, allowing them to work closely in Portuguese brands and products,
"confirms Amândio PEREIRA, CEO & Founder of the Company.
Porto, January 3rd, 2011
About Meninadesign Group…
The Meninadesign Group is the only Portuguese company where Design is a strategic and differentiator factor for business development that
Elevates the Portuguese Design in the World. It is recognized as an organization of proven experience in the field of Design, a creative company
with revolutionary attitude and a powerful vision for the future. Its biggest fight is to drive design through a dynamic business that allows developing
and promoting innovation processes that create a network between Education, Design, Marketing and Industry.
Para mais informações: Juliana Guiomar | M. [email protected] | T. +351 91 804 29 09
Palácio das Artes | Largo de S. Domingos, 16-22 | 4050-545 Porto | Portugal