Consolidation of Results European Film Market Berlinale 2012 About the Market The Berlin International Film Festival, known as Berlinale, has reached its 62nd year and upholds the tradition of hosting the second largest inernational film market in the world, the European Film Market. Since this was the first major event of the year, the EFM managed to bring together a considerable number of professionals from the film metier, as well as serving as a thermomenter for the films that will be presented in the coming months. The market was divided between two locations: The Martin-Gropius-Bau museum and the Marriott hotel. Both of which are close together and just a few minutes from the Postsdamer Platz. Date: February 9 to 19, 2012 Location: Berlin, Germany The participation of the Program In 2012, for the seventh consecutive year, the Programa Cinema do Brasil participated in the event with the support of Apex-Brasil and the Department for the Promotion of Audiovisual Productions pertaining to Brazilian Ministry of Foreign Relations, in Berlin, from February 09 to 19, 2012. The stand was set up at Martin Gropius Bau #122, where the delegation of 34 participating associated memebrs were able to arrange their meetings and receive professionals from the sector interested in gaining better knowledge of Brazilian cinema. BRAZILIAN STAND Martin Gropius Bau #122 Address: Niederkirchnerstr. 7 (2nd floor) Berlin, Germany Brazilian Delegation COMPANY REPRESENTATIVE A.F. Cinema e Video A.F. Cinema e Video Bananeira Filmes BossaNovaFilms BossaNovaFilms BossaNovaFilms Cinegrama Filmes Cinegrama Filmes Conspiração Filmes Alain Fresnot Adriana Florence Vania Catani Paula Consenza Eliane Bandeira Chico Teixeira Jorge Guedes Marcelo Toledo Leonardo M. Barros Coração da Selva Coração da Selva Dezenove Som e Imagens Diversid’arte Drama Filmes Geórgia Costa Araújo Luciano Patrick Sara Silveira Juliana Reis Renato Ciasca Brazilian Delegation COMPANY REPRESENTATIVE FiGa Films Filmland International Filmland International Gullane Gullane Heavybunker Kinoosfera Filmes Kinoosfera Filmes O2 Filmes Sandro Fiorin Giulia Setembrino LG Tubaldini Jr. Fabiano Gullane Beatriz Cifu Ruy Veridiano André Gevaerd Francisco Garcia Bel Berlinck O2 Filmes Preta Portê Filmes Providence Films Querosene Filmes Rio Film Commission Andrea Barata Ribeiro Juliana Vicente Barbara Sturm João Queiroz Steve Solot Brazilian Delegation COMPANY RT Features São Paulo International Film Festival São Paulo International Film Festival São Paulo International Film Festival São Paulo International Film Festival Superfilmes REPRESENTATIVE Lourenço Sant’anna Renata de Almeida Adrianne Stolaruk Julia Duarte Thiago Stivaletti Patrick Leblanc Press Conference and Reception at the Brazilian Embassy On February 14, a press conference was held to present the Brazilian films selcted by the Festival. Around 30 journalists from international magazines, newspapers, radio stations and television channels attended the event and talked with the representatives of the films that were being presented firsthand to the market. The conference was organized by the Brazilian Embassy in Germany, who three days before has held an Official Reception for the members of the Brazilian delegation from Cinema do Brasil and the professionals connected to Brazilian cinema living in Berlin, on February 11. Selected Brazilian Films Tabu Section: Official Competition Production Company: Gullane Director: Miguel Gomes Xingu Section: Panorama Production Company: O2 Filmes Director: Cao Hamburger Look At Me Again / Olhe Pra Mim de Novo Section: Panorama Sales Agent: FiGa Films Directors: Claudia Priscilla and Kiko Goifman Licuri Surf Section: Berlinale Shorts Production Company: Superfilmes Director: Guilherme Martins Screenings of the Brazilian Films All Must Go / Família Vende Tudo Production Company: A.F. Cinema e Vídeo Director: Alain Fresnot Date: 02/09/2012 Time: 6:30 pm Location: CinemaxX 11 Raul / Raul: O Início, o Fim e o Meio Production Company: A.F. Cinema e Vídeo Director: Walter Carvalho Date: 02/13/2012 Time: 4:45 pm Location: CinemaxX 11 Screenings of the Brazilian Films The Clown / O Palhaço Production Company: Bananeira Filmes Director: Selton Mello Date: 02/14/2012 Time: 2:45 pm Location: CinemaxX 17 Rain / Corpo Presente Production Company: Cinegrama Filmes Directors: Marcelo Toledo and Paolo Gregori Date: 02/09/2012 Time: 5:00 pm Location: CinemaxX 17 Date Screenings of the Brazilian Films Southwest/ Sudoeste Production Company: Superfilmes Director: Eduardo Nunes Date: 02/15/2012 Time: 9:30 am Location: CinemaxX 14 Where Does Happiness Hide? / Onde Está a Felicidade? Production Company: Coração da Selva Director: Carlos Alberto Riccelli Date: 02/14/2012 Time: 11:05 am Location: Dffb-Kino Screenings of the Brazilian Films I'd Receive The Worst News From Your Beautiful Lips/ Eu Receberia as Piores Notícias dos Seus Lindos Lábios Production Company: Drama Filmes Directors: Beto Brant and Renato Ciasca Date: 02/10/2012 Time: 7:10 pm Location: CinemaxX 12 and Date: 02/14/2012 Time: 12:45 am Location: CinemaxX 17 Screenings of the Brazilian Films Father’s Chair/ A Cadeira do Pai Production Company: O2 Filmes Director: Luciano Moura Date: 02/14/2012 Time: 9:00 am Location: CinemaxX 17 and Date: 02/15/2012 Time: 11:00 am Location: CinemaxX 19 Sales of Brazilian Films The participation of Brazilian films in the competition, in the parallel festivals and also in the Market Screening sessions were decisive in the closing of deals, the talks for which began at the European Film Market and witnessed positive results just weeks after the end of the event. “Tabu”, by Miguel Gomes, was purchased by 15 countries, including France, Germany, Portugal, United Kingdom, Switzerland, Canada and Austria. The film was co-produced by O Som e a Fúria (Portugal), Komplizen Film (Germany), Shellac Sud (France) and the Brazilian company Gullane, an associate meber of Cinema do Brasil. The film will also be shown at the international festivals of Las Palmas in Grand Canary (Spain) and Hong Kong. Gullane also closed deals for distribution of the film “Amazônia – Planeta Verde” to Russia, China, India, Canada, Switzerland, the Czech Republic, Germany and the United Kingdom. “Xingu”, by Brazilian director Cao Hamburger, was sold to Israel, Portugal and Canada. This full-length feature film was produced by O2 Filmes and was also chosen for the Tribeca Festival (United States). O2 Filmes has also already sold the film “A Cadeira do Pai” to countries in Asia and Eastern Europe. This film participated in the Market Screening for the European Film Market. Co-Production Market and the Distribution Support Grant Along with the screening of films at the market, the Brazilian producers also took part in the Co-Production Market, an event that brought together dozens of international producers for the presentation of projects and business talks. The delegation from Cinema do Brasil participated in the action as Full Sales and Visitors. The meeting was also udes to announce the opening of enrolments for the 4th Distribution Support Grant, which is aimed at international distributors interested in distributing Brazilian films made by producers associated with the Program. In all, ten disributors will be awarded the grant. Each of them will receive a grant of US$ 25 thousand, of which US$ 15 thousand will come from Cinema do Brasil and US$ 10 thousand from the Brazilian Ministry of Foreign Relations, making a total amount of US$ 250 thousand. Happy Hour at the Co-Production Market After the encounter for the producers, a happy hour was also held by Cinema do Brasil at the Co-Production Market. All of the participants were invited to the relationship-oriented cocktail party organized by Cinema do Brasil. Date: February13, 2012 Location: Berlin House of Representatives Cinema do Brasil Cocktail Party On February 11, 2012, a cocktail party was given at the Cinema do Brasil stand in the aim of promoting encounters between the producers from the Brazilian delegation and the international professionals participating in the EFM. Around 350 people, including distributors, sales agents and producers from a broad range of nations, were present at the event, also bringing together the public from other stand and centralizing the attention of the market. At 1:30 am, a total of 500 caipirinhas (a typical Brazilian drink) were served to the guests, thereby representing a record in comparison with previous cocktail parties held by Cinema do Brasil and the other EFM events in 2012. Date: February11, 2012 Location: Martin Gropius Bau #122 Cinema do Brasil Party A large party for confraternization was also held, on February 13, 2012. In fancy dress and to the sound of Carnival “marches”, the event was attended by more than 650 professionals from the international film sector, including acclaimed directors such as Miguel Gomes from Portugal, responsible for the film “Tabu”. The party was held in the Homebase Lounge, a 400m² space, over the course of six hours. Date: February 13, 2012 Location: Homebase Lounge PHOTOS Cinema do Brasil Stand PHOTOS European Film Market PHOTOS Co-Production Market PHOTOS Cinema do Brasil Cocktail Party ADVERTISEMENTS ADVERTISEMENTS Advertising Material Invitation Institutional Folder Evaluation of the Event Contacts made: 406 Expectations for future business: US$ 7,662,500.00 Volume of business carried out: US$ 2,942,070.00 Countries contacted: South Africa, Argentina, Germany, Australia, Austria, Azerbaijan, Canada, Chile, Columbia, South Korea, Croatia, Spain, USA, France, Greece, Holland, Hungary, India, Indonesia, England, Iran, Iceland, Israel, Japan, Italy, Mexico, Poland, Portugal, Czech Republic, Switzerland, Turkey.