PORTUGAL OLIVE OIL A TASTE OF EUROPE Supported by the Culture Program of the European Union, nine countries are involved in the project “A Taste of Europe”, www.atasteofeurope.eu, through the following museums: Swedish Museum of Work, Slovenian Technical Museum, Czech Republic National Museum of Agriculture, Estonian National Museum, Finnish Labour Museum Werstas, Museum of Hungarian Agriculture, Scottish Fisheries Museum, Danish Workers’ Museum and the Portuguese Museum of Portimão. Built around 9 food products (milk, corn, cereals, bread, olive oil, fish, pig, potato, beer and honey) chosen by each museum, the A taste of Europe exhibition enhances differences and similarities on each country’s eating habits, trying to stimulate knowledge and reflection on food, heritage, environment, production and daily consumption, especially among young Europeans. OLIVE OIL In Portugal, the Museum of Portimão chose olive oil, presenting the exhibition “Olive oil – Tasty know-hows”, on which is presented this product’s key role on Mediterranean culture and diet, its many properties and appliances on a daily use basis, like lighting, food, health, hygiene, medicine, body care, all this based on the its exceptional quality as vegetable fat. Regarding the exhibition sections, they portray the evolution from the traditional olive groves to the new ones, planted on a more intensive way, the millennial path from the presses made of tree trunks to the most modern extraction methods. You can also see the changes that occurred on olive oil trading, like the door-todoor salesmen, buying it in groceries where the clients would chose the quantity they wanted, or nowadays packed olive oil, that you can see on a big supermarket or, in some cases, on exquisite gourmet shops. The “Olive oil salesman cart”, that passed by the streets of Portimão, part of the assets of the former Bia Flóro grocery store (where you can see a manual olive oil pump), Fialho’s factory “spider” cart on which was transported the olive oil to its canned fish, and the model of the modern press at Oliveira da Serra’s Herdade do Marmelo are, among others for the first time displayed, an important array of our cultural heritage and a contemporary glance on the historical relationship between memory, present and vitality in the olive oil’s universe. Production Câmara Municipal de Portimão Museu de Portimão Director José Gameiro Museography Miguel Gil Research Ana Alexandre Ana Ramos António Pereira Isabel Soares José Gameiro Pedro Branco Design José Gameiro Rui Nicolau Conservation Andreia Machado Lisete Duarte Maria João Encarnação Paula Sousa Tiago Alfarroba Vasco Dinis Vitor Novais Logistics Ana Zeferino João Luís Departamento de Obras Serviços Gerais (DOSG) Educational Services Nuno Silva Paula Vicente Rossana Costa Reception Ana Patrício João Rosado Mauro Pereira Vera Santos Documental Support Aurora Marreiro Elsa Andrade Gabriela Rosa Gisela Gameiro Helena Bonito Inventory Isolete Vicência Lurdes Pacheco Secretariat Cláudia Inácio Fátima Bravo Acknowledgments Biblioteca Municipal de Santarém Body Shop Casa do Azeite Canon CPS Portugal Centro Cultural Raiano/Município Idanha-a-Nova Continente Cooperativa Agrícola de Moura e Barrancos Cooperativa Agrícola dos Produtores de Azeite de St.ª Catarina de Fonte do Bispo Direcção Regional de Agricultura do Algarve Flor do Sol Grupo Sovena/Oliveira da Serra Lagar Monterosa/Detlev Von Rosen Município de Moura Museu Municipal de Arqueologia de Silves Museu Municipal de Faro Museu Municipal de Tavira Museu Nacional de Etnologia Museu do Trajo de S. Brás de Alportel Papa Figo- Sabonetes de Azeite Quinta dos Avós Albertina Marques Alfredo Santos Ana Amaral António Oliveira Armando Pipão Brites Silva Carlos Oliveira Carlos Rico David Cristina Edite Tavares Filipe Moreira Firmina Soares Gisela Lima João Reis João Pacheco Joaquim de Sousa José Correia José Furtado José Silva Luís Reis Manuel dos Santos Manuel Lourenço Manuel Mendonça Maria Carvalheira Maria Faustino Maria Guerreiro Maria Inês Mansinho Maria Jesus Maria Soares Miguel Bigodinho Paulo Longo Renato Mendes Vitorino Soares Photo credits António Abrunhosa Frederico Van Zeller Jorge Godinho José Gameiro Nuno Correia Nuno Silva Rui Nicolau Rui Vasco Valter Vinagre Virgílio Moreira