INTRO + mauríciotrentin
surface release_04.09.2012
Maurício Trentin releases SURFACE,
a contemporary line of necklaces made of neoprene
The Surface line has five pieces
and uses neoprene as its raw material.
Maurício Trentin, a designer native of Sao Paulo, Brazil, suggests a different experience with his
necklace line made of neoprene. “The idea was to create something not only for people who like
jewelry, but also for those who don’t like the cold sensation of wearing metal pieces, their weight
and excessive shine,” explains Trentin. “The Surface line is light, comfortable and has an absolutely
contemporary aspect since it has no shine; the material is black and totally matte.” Light in weight,
some styles blend into the clothing, making a look. There are five styles: royal, caos, solid, crystal,
and fake. Distributed by INTRO, the pieces are already for sale to customers and store owners via
email at [email protected]. The price per unit for final consumer is U$99.00.
From left: caos, solid, fake, and crystal
INTRO + mauríciotrentin
surface release_04.09.2012
The Surface line is an initial series of work from the designer with accessory pieces that enrich
and explore not only design possibilities, but raw material technology, their thermal and tactile
comfort, and their flexibility and versatility; in addition to their easiness of cleaning.
The necklaces have elastic properties (they don’t have closures) and are washable. The materials are
double-faced; one of the sides has a matte surface and the other a silky finish. “Some are clearly
necklaces,” highlights Trentin. “But other styles, like caos and crystal, specially, end up blending
with the clothes, making unexpected and contemporary structures, not only because of design
characteristics, but because of the depth of the black from the raw material.” The pieces are
produced with high quality neoprene, manufactured with high precision cutting processes.
Maurício Trentin has been a graphic designer for two decades and a product designer for at least
one. Among the pieces and projects he’s created are light fixtures, magazine racks, chairs and
other furniture.
To interview Maurício Trentin and obtain high quality images of the products, please contact:
Press Office
Valéria Corbucci
+ 55 11 7515 9699 or +55 11 3088 0884
[email protected]
Design
mauríciotrentin | parallelrealities
[email protected]
www.mauriciotrentin.com
For additional information about the SURFACE line pieces, orders and prices for retail/wholesale,
please contact INTROdsgn
Editing and Distribution for SURFACE Line
INTROdsgn
[email protected]
www.introdesign.com.br
+55 11 3289 7524
INTRO + mauríciotrentin
surface release_04.09.2012
ABOUT THE DESIGNER
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Conceptual artist and designer with a degree in Industrial Design/Visual Communication
from the Universidade Presbiteriana Mackenzie (1994) in Sao Paulo, Brazil, with specializations from
the School of Visual Arts NY, NYFA (New York Film Academy) and Parsons New School for
Design, in New York. He works as an art director and designer in both ATL and BTL
commissioned projects, in industrial design since 1994 and in his own artistic projects
since 2005. A member of ADG, (Associação dos Designers Gráficos do Brasil, Brazilian
Graphic Designers Association), ADP (Associação dos Designers de Produto, Association
of Product Designers), and CCSP (Clube de Criação de São Paulo, Creations Club of Sao
Paulo), he’s had his graphic design and art direction work published by the magazines
Archive, Publicis Worldwide Review, Anuário de Fontes Digitais Brasileiras (ADG ‘s yearbook),
Clube de Criação de São Paulo’s yearbook and Prêmio Colunistas, and his industrial design
work published in the magazines Arquitetura e Urbanismo, ArqDesign, KAZA, Casa Vogue,
Viver Bem and the Brazilian newspaper Folha de S.Paulo.
He’s worked in a number of communication companies in Brazil as an art director and designer,
among them, FCB, Loducca, DM9DDB, Euro RSCG and Publicis. Among his clients are The
Coca Cola Company, Sprite, Ajinomoto, Daewoo Motors, Daihatsu Corporation, Cadbury
(Schweppes), Colgate-Palmolive, Barilla, Brahma, Faber-Castell, Itaú Seguros, Peugeot,
Intel, Citibank, Caras, Ades, Sony Music, TriFil, Avon, Eurofarma, Bradesco, Nestlé, Embraer, Mackenzie,
Embratel, Brasil Telecom, Sumus, Mobilit, CraftDesign, FreitasLeite Fagundes, Empire
Financial Services, Demeter Films, Vipal, Brunner Propriedade Intelectual, GuadalupeFoto and
Instituto Sérgio Motta. He was also responsible for the graphic design work for the contemporary
art festivals HTTPVideo and HTTPPix.
He’s studied at the prestigious Brazilian university FAAP - Fundação Armando Alvares
Penteado (Multimedia, 2007) and at Atelier Mundo Novo (Precedence and Properties, 2010),
and has a master’s degree in Communication and Semiotics (2010) from the Communication
and Semiotics Master’s Program at Universidade Católica de São Paulo – COS.PUCSP.
Today he continues his theoretical research on categorization and relational aesthetics,
artistic research on contemporary poetry, multimedia (visual arts), and non linear narratives
(literary creations). Visit the programming environment: www.mauriciotrentin.com
INTRO + mauríciotrentin
surface release_04.09.2012