Bett Latin America Leadership Summit
Agenda
Bett Latin America Leadership Conference 2013
Day 1 Main conference: Thursday 31 October 2013
07.45
08.15
09.00
09.15
09.50
10.20
10.40
11.10
11.50
12.30
13.00
Breakfast Briefing
Registration and morning coffee
Chairman’s opening remarks
Michael de la Cruz, International Head of Education, Google - USA
Welcome speech from the Ministry of Education of Brazil
Modernising Brazil’s education system: Towards a comprehensive reform
Triggering successful reform in São Paulo
 Implementing a new education package
 The new full time school model in São Paulo
 Diagnosing and evaluating results of new changes
 Teachers’ bonuses in new educational model
Herman Jacobus Cornelis Voorwald, State Secretary of Education, Secretariat of Education for São Paulo – BRAZIL
Achieving public and private education system efficiency: Leading successful reforms
 Delivering meaningful improvements in your educational projects
 Implementing effective retention and engagement strategies
 Emphasising on prevalence of a coherent pedagogical method
Ricardo Santos, Head of Cisco Education Vertical Brazil and South America, Cisco - BRAZIL
Coffee Break
Visit the Interactive Classroom
The classroom area has been designed to try and test new technologies and products that are changing and improving
learning. A live 15 minute lesson or demonstration will take place.
Interactive classroom sessions featuring LEGO Education and P3D
Panel discussion:
Improving the quality of education in Latin America: Leading strategies to achieve better student performance
 Benchmarking Latin America’s education achievements
 Implementing strategies to equalize access to quality education
 Improving students’ performance in the region
 Introducing quality assessment systems
- Oilda Ortega, Member of the National Board of Science and Technology (CONACYT), Ministry of Education and
Culture – PARAGUAY
- Oscar Gómez, Subsecretary of Education and Culture, Ministry of Education – URUGUAY
- Cleuza Repulho, President, National Union of Municipal Education Secretaries (UNDIME) – BRAZIL
- Víctor A. Arredondo, Former Minister of Education, Ministry of Education of Veracruz – MEXICO
Interactive Polling Panel:
The future of education in Latin America
Using hand held voting devices; the audience are able to vote in on a series of topics with multiple choice answers. The
results are displayed on the screen and a panel of experts debate the answers.
Arturo Rivera Aguilar, National Director of Educational Evaluation, Ministry of Education – PANAMA
Jorge Almeida Guimarães, President of the Superior Board, Brazilian Federal Agency for Support and Evaluation of
Graduate Education, CAPES – BRAZIL
M. Cristina Escobar G., Director, Education and Technology Centre (ENLACES) - Ministry of Education – CHILE
International Educational Leader Keynote Address
Exploring successful Case Studies: The Education System in the Republic of Korea
Sang Kon Kim, Superintendent, Gyeonggi Provincial Office of Education – SOUTH KOREA
Lunch and networking break
Interactive classroom sessions featuring Apperson, Competir, Softex and Edebe
Lunchtime workshops:
Opportunity to join a workshop led by one of the conference sponsors. The workshops are free to
attend and attendees sign up to reserve a place. Lunch is provided. Those who don’t join a workshop
are welcome to network over lunch.
Lunchtime workshop 1:
Introduction to doing business in Latin America
Page 1
Interactive Classroom:
Visit the interactive classroom
and revisit your student days.
Leading teachers will run a
series of hands-on
demonstration of how they use
the latest ICT tools in the
For more information on speaker opportunities, please contact [email protected]
http://www.brasil.bettshow.com/
Bett Latin America Leadership Summit
Agenda
classroom.
Dominic Savage, Director General, BESA - UK
Lunchtime workshop 2:
Exploring Brazilian educational technology: Successful case studies
Glaucia Critter Chiliatto, International Executive Manager, PS Softex - BRAZIL
Stream A
Technology in Learning
Best Practice
Chairman:
Blackboard
14.00
New teaching practices in the
classroom


How to effectively
implement new teaching
practices in schools to
help improve education
Using child-centered
learning to promote real
problem - solving skills to
improve public and
private school
performance
Brian Baptista
Executive Director of Global
Public Affairs
LEGO Education
DENMARK
14.30
Page 2
Technology and student
output: How does access to
technology affect learning
outcomes?

Reading skills
improvement through use
of technology

The PISA results – what
they say about technology
in education

The IDEB – the
implementation of
technology and the result

Improving students’
national test results
Arturo Rivera Aguilar, National
Director of Educational
Evaluation, Ministry of
Education – PANAMA
Atilio Pizarro, Section Chief for
Stream B
Distance Learning Outcomes
Chairman:
Shawn Baker
Director of Strategic
Partnerships
Lightspeed Systems - USA
Distance learning and high
quality education – can we
have it all?
Evaluating the opportunities
provided by virtual classrooms

Engaging with authorities
and governments to
deliver access and flexible
learning programmes

Assessing student progress
and managing attendance
Carlos Bielschowsky
President
Centre of Science and Distance
Learning in Higher Education
of Rio de Janeiro (CECIERJ) –
BRAZIL
Stream C
Digital Content & The New
Publishing Paradigm
Chairman:
Cleuza Repulho
President
National Union of Municipal
Education Secretaries
(UNDIME) – BRAZIL
Developing and implementing
actionable plans to implement
technology in schools: A
practical approach

Customising a digital
content strategy

Conducting effective
teacher training sessions

Monitoring progress and
continuously updating
content and teacher
training tools
Claudia Costin, Municipal
Secretary of Education,
Municipal Secretariat of
Education of Rio de Janeiro –
BRAZIL
Rafael Parente, Sub secretary
of New Educational
Technologies, Municipal
Secretary of Education of Rio
de Janeiro – BRAZIL
Santiago Vazquez, Executive
Secretary, Secretariat of
Information and
Communications Technology –
PARAGUAY
Improving access in the region:
how can technology solve
issues of access in remote areas
Integrating digital content at
the pedagogical practice

Candelaria Nava Guerra
Vice Chancellor
Universidad TecMilenio,
MEXICO
Márcia de Figueirêdo Lucena
Lira
State Secretary of Education
Secretariat of Education for
Paraiba – BRAZIL


Differentiated planning for
digital contents
Student engagement in
and out of school
Use of personalized data
for better learning
outcomes
Stream D
Cisco’s Education Leaders’
Forum
Chairman:
Ricardo Santos
Head of Cisco Education
Vertical Brazil and South
America
Cisco - BRAZIL
Driving change and boosting
innovation in universities: The
impact of efficient
management of information
technology



Powering efficiency in
universities
Achieving effective
processes
Sharing best practice
Luiz Natal Rossi
Director of the Computer
Science Department
Universidade de São Paulo
(USP) - BRAZIL
The future of education in
Brazil: Implementing new
technologies in professional
education institutions
Sergio Roberto Arruda
Regional Director
SENAI - Serviço Nacional de
Aprendizagem Industrial de
Santa Catarina – BRAZIL
Maria Isabel Leite
Director of Pedagogy
Xmile Learning
BRAZIL
For more information on speaker opportunities, please contact [email protected]
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Bett Latin America Leadership Summit
Agenda
15.00
Planning, Management,
Monitoring and Evaluation,
UNESCO
Current session:
Transformational Technology:
Solutions for forward looking
schools and universities
Sandro Luis Marcone Flores
General Director of Educational
Technology
Ministry of Education – PERU
Improving education coverage
in Latin America: Providing
effective mobile learning
solutions in education


Mobile learning and
Management
Reaching remote
communities
Safety and Filtering
Collaborative learning
platform to engage schoolaged children to stay in
school
Freddy Peñafiel Larrea
Sub-secretary of Educational
Coordination
Ministry of Education –
ECUADOR


Miguel Brechner
Director
Plan Ceibal – URUGUAY
Shawn Baker
Director of Strategic
Partnerships
Lightspeed Systems
USA
Improving student
performance: how does digital
content make learning more
attractive to young people
Jari Multisilta
Director
Cicero Learning Network
University of Helsinki –
FINLAND
Panel Debate
How is technology enabling
innovation in the classroom:
Evaluating the outcomes

The impact of technology
on teaching and learning
processes

Improving quality and
efficiency in educational
institutions through
technology

The role of technology in
learning processes
Ricardo Santos, Head of Cisco
Education Vertical Brazil and
South America, Cisco
Luiz Natal Rossi, Director of the
Computer Science Department,
Universidade de São Paulo
(USP) – BRAZIL
Sergio Roberto Arruda,
Regional Director, SENAI Serviço Nacional de
Aprendizagem Industrial de
Santa Catarina – BRAZIL
15.30
Afternoon Coffee Break: Opportunity to visit the Interactive Classroom
Interactive classroom sessions featuring EvoBooks and POLIEDRO
Stream A
New Pedagogies
Chairman:
Milton Burgese
Brazil Head of Education
Google
BRAZIL
16.00
Pedagogy vs Technology:
Methodology doesn’t adapt to
technology, technology adapts
to methodology; but what if
the teaching methodology is
not adequate?
How can we encourage
teachers to see technology
as the means to better
teaching and learning
rather than a solution in
its own right?
Heikki Lyytinen, Director,
Grapho Learning Intiative,
University of Jyväskylä –
FINLAND
Oscar Picardo Joao, Professor,
Universidad Francisco Gavidia
– EL SALVADOR
Víctor A. Arredondo, Former
Minister of Education, Ministry
of Education of Veracruz –
MEXICO
Page 3
Stream B
Higher Education
Chairman:
Ricardo Cernic
Latin America Digital Solutions
Senior Director
Cengage Learning
BRAZIL
Higher Education and Public
Policy: A regional perspective

Promoting and ensuring
higher education access is
open to all

Increasing student
enrolment in higher
education

Enabling higher education
through government
funding
Carlos Bielschowsky
President
Centre of Science and Distance
Learning in Higher Education of
Rio de Janeiro (CECIERJ) – BRAZIL
Stream C
Digital Content & The New
Publishing Paradigm
Chairman:
Denis Mizne
CEO
Lemman Foundation –
BRAZIL
Defining and optimising the
Brazilian digital content
strategy

How digital content
enhances the teaching
and learning process?

How can we utilise
digital content as a tool
to reach remote
communities?
Rafael Parente
Sub secretary of New
Educational Technologies
Municipal Secretary of
Education of Rio de Janeiro –
BRAZIL
Stream D
Education and Public Policy
Chairman:
M. Cristina Escobar G.
Director
Education and Technology
Centre (ENLACES) - Ministry of
Education – CHILE
Professional and
Technological Education
Policy: Challenges and
achievements
Felipe Rezende
CEO
Evobooks
BRAZIL
Hugo Figueroa
Director of Innovation
Secretariat of Science and
Technology – GUATEMALA
Marco Antonio de Oliveira
Secretary of Professional and
Technological Education
Ministry of Education – BRAZIL
James William Goodwin
Professional and Technological
Education Director
Federal Center for Educational
Technology CEFET, Minas
Gerais – BRAZIL
For more information on speaker opportunities, please contact [email protected]
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Bett Latin America Leadership Summit
Agenda
16.30
Teaching and Learning in the
Cloud: Improving teaching and
learning outcomes through
web based platforms

New teaching and
learning models

Content creation and
consumption

Solutions that Scale
Providing quality education
in Latin America’s hard-toreach areas
CASE STUDY
The main challenges and
achievements of the education
system in Costa Rica
The evolution of the students
and the concept of classroom in
context : Understanding
and implementing learning
experiences with digital solutions

Maximizing the use of ICT
tools in universities and
understanding the student
needs in the connected age

Implementing the high
value learning experiences
concept

Applying technology with
the right content and
integrating interactive
learning platforms
Ricardo Cernic
Latin America Digital Solutions
Senior Director
Cengage Learning
BRAZIL
Higher education and
employment: Defining strategies
and goals to achieve graduate
employability
Mario Mora Quirós
Vice Minister for Institutional
Planning
Ministry of Education
COSTA RICA
Luiz Roberto Liza Curi
Counsellor, National Council of
Education (CNE)
Ministry of Education
BRAZIL
Claudia Maffini Griboski
Director of Higher Education
Evaluation and Accreditation
INEP Ministry of Education –
BRAZIL
Eduardo García García
Division Director for Engineering
Universidad del Valle de Mexico
MEXICO
Jens Uwe Korten, Chair of
Norway Opening Universities
Ministry of Education and
Research, NORWAY
Milton Burgese
Brazil Head of Education
Google
BRAZIL
17.00
17.30
18.15
19.15
Page 4
Osvaldo Barreto, State
Secretary of Education,
Secretariat of Education for
Bahia – BRAZIL
Promoting digital inclusion and
ICT policies
Dario Pulfer, Regional Director
for the Ibero-American
Institute for ICT and Education
(IBERTIC), Organisation of
Ibero-American States(OEI) –
ARGENTINA
Rafael Moreira, Director of ICT
Policy, Ministry of Science,
Technology and Innovation –
BRAZIL
Marcelo Feres, Director of
Network Integration for the
Secretary of Technology for
Professional Development
(SETEC), Ministry of Education
– BRAZIL
How is technology
transforming universities
and increasing access to
higher education?
Roselane Neckel
Chancellor
Federal University of Santa
Catarina
BRAZIL
Networking champagne roundtables
Delegates will have the opportunity to sit in small groups of 8 to 10 people to
meet like-minded individuals and to network with international peers.
Delegates can choose from a selection of tables that will feature a chair
person from the relevant country. Each table has a chairman to help facilitate
conversation and networking.

Brazil

Colombia

Mexico

Uruguay

Argentina

UK

Chile

Scandinavia

Peru

South Korea
Increasing literacy rates in the
region: Analysing successful
strategies and policies

Implementing a national
plan at regional levels

Considering gender parity
and age groups

Evaluating progress and
action plan
Roberto Elissalde
Director of MEC Centres
Ministry of Education and
Culture – URUGUAY
Francisco de Jesús Ayón López
Secretary of Education
Secretariat of Education for
Jalisco – MEXICO
Andrea Bergamaschi, Strategic
Project Manager, Todos Pela
Educação - BRAZIL
The 2013 Latin American Ed Tech Startup PITCHFEST
Run by EDMIX
Bett and Edmix want to hear from Latin America’s
hottest education technology startup companies. This
pitch off will feature the top 6 companies in the space
and expert judges. More detail to come…
To register your interest as a startup, please email
[email protected]
Bett Latin America Leadership Summit Welcome Drinks
Enjoy a drink with peers and make the most of networking during our opening drinks reception
End of Day 1
For more information on speaker opportunities, please contact [email protected]
http://www.brasil.bettshow.com/
Bett Latin America Leadership Summit
Agenda
Bett Latin America Leadership Summit 2013
Day 2 Main conference: Friday 1 November 2013
08.15
09.00
09.15
09.45
10.15
Registration
Breakfast Briefing 1:
Improving quality of education in the region: How can digital teaching platforms improve students’ performance?
Antonio Garrido, General Director, Edebe - SPAIN
Cintia Cristina Bagatin Lapa, Editorial Director, Edebe - BRAZIL
Chairman’s opening remarks
Anthony Salcito, WW Vice President Education, Microsoft - USA
International Education Leader Keynote Address
Successful education models: Why is Finland one of the best education systems in the world?
Krista Kiuru, Minister of Education and Science, Ministry of Education and Culture – FINLAND
International Education Leader Keynote Address
Education transformation: Driving the Rapid Shift from Information to Innovation
Brian Gonzales, Director, World Wide Education Sector, Intel - USA
Panel discussion:
The good, the bad and the ugly: What keeps Latin American Education Ministers and Secretaries awake at night?
This session will focus on understanding what Ministers and Secretaries of education find particularly innovative, interesting and
challenging in education. Two Ministers of education and two State secretaries of education from Latin America will share their
thoughts on what they identify as good, bad and ugly
11.00
11.30
- Nilene Badeca, President, National Council of State Secretaries of Education (CONSED) – BRAZIL
- Eduardo Deschamps, State Secretary of Education, Secretariat of Education for Santa Catarina – BRAZIL
- Sandro Luis Marcone Flores, General Director of Educational Technology, Ministry of Education - PERU
- Freddy Peñafiel Larrea, Sub-secretary of Educational Coordination, Ministry of Education – ECUADOR
- Rossieli Soares da Silva, State Secretary of Education, Secretariat of Education for Amazonas – BRAZIL
Morning coffee & opportunity to visit the interactive classroom
Interactive classroom sessions featuring Xmile Learning, Everis and Educaria
Panel debate:
Equality through Technology: How can technology deliver greater access to education and equality for all students?
Chairman: Anthony Salcito, WW Vice President Education, Microsoft - USA
Panellists:
-
12.05
12.30
13.00
Luis Garibaldi, Director of Education, Ministry of Education – URUGUAY
Franklin Dias Coelho, Secretary for Science and Technology, Secretariat of Science and Technology, Rio de
Janeiro – BRAZIL
- Amabile Pacios, President, National Association of Private Schools (FENEP) – BRAZIL
Implementing a National Educational Technology Policy: A Mexican Perspective
Alba Martínez Olivé, Subsecretary of Basic Education, Secretariat of Public Education – MEXICO
International Education Leader Keynote Address:
Exploring Successful Case Studies: USA’s National Education Technology Plan
Richard Culatta, Director of the Office of Educational Technology, Department of Education –USA
Lunch and networking break
Interactive classroom sessions featuring Lightspeed Systems, Cengage Learning, Google and Newcom.
Lunchtime workshops:
Interactive Classroom:
Opportunity to join a workshop led by one of the conference sponsors. The
Visit the interactive classroom and revisit your
workshops are free to attend and attendees sign up to reserve a place.
student days. Leading teachers will run a series of
Lunch is provided. Those who don’t join a workshop are welcome to
hands-on demonstration of how they use the latest
network over lunch.
ICT tools in the classroom.
Lunchtime workshop 1: tbc
Lunchtime workshop 2: tbc
Stream A
Stream B
Stream C
Stream D
Higher Education
New International Models
Brazil Focus
Technology in Practice
Chairman:
for Teaching & Learning
Chairman:
Chairman:
Jim Ptaszynski
Chairman:
Nilene Badeca
Heikki Lyytinen
Senior Director Higher
Oscar Gómez
President
Director, Grapho Learning
Education Strategy
Subsecretary of Education
National Council of State
Intiative
Microsoft - USA
and Culture, Ministry of
Secretaries of Education
University of Jyväskylä
Education – URUGUAY
(CONSED) – BRAZIL
FINLAND
Page 5
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Bett Latin America Leadership Summit
Agenda
14.00
How is digital learning
transforming universities
and increasing student
performance?




14.30
Integrating cloud-based
learning analytics and
assessment systems
Providing a
comprehensive platform
to allow teacher-student
interaction in real-time
Increasing productivity
and saving teaching and
planning time
BYOD teaching students
to use their own devices
in university
Jim Ptaszynski, Senior
Director Higher Education
Strategy, Microsoft - USA
Increasing student diversity
in higher education: An
integral approach to
university-level international
student exchanges
Luis Eduardo Alvarado
Prada, Senior Professor,
University of Latin American
Integration – BRASIL
Alberto Sanjinés Unzueta,
Vice Chancellor, Universidad
Privada Boliviana, BOLIVIA
15.00
15:30
Page 6
Implementing tools,
technology and thinking to
meet students expectations
in Higher Education: how to
close the gap between the
way students live and the
way they learn
How to increase student
performance with
digital content
Solutions to students,
teachers and
administrators
How to create and
educational experience
that is attractive to
young people
Blackboard, Speaker tbc
The Brazilian system of
higher education: Prioritizing
and Evaluating Higher
Education
Marcelo Knobel,
Representative of Higher
Education Evaluation
National Commission
(CONAES), Ministry of
New international education
models: Evaluating the
effects of new teaching and
technology practices on
student performance
CASE STUDY
CASE STUDY: Norway
CASE STUDY: Finland
CASE STUDY: South Korea
CASE STUDY: Mexico
Márcia de Figueirêdo Lucena
Lira
State Secretary of Education
Secretariat of Education for
Paraiba – BRAZIL
Implementing an effective
formula to improve education
in rural areas in Brazil
Envisioning a new reality for
Latin America’s technological
infrastructure: Developing a
new agenda to promote
internet access

Jens Uwe Korten
Chair of Norway Opening
Universities
Ministry of Education and
Research - NORWAY
Jari Multisilta
Director,
Cicero Learning Network
University of Helsinki –
FINLAND
Sang Kon Kim
Superintendent
Gyeonggi Provincial Office of
Education – SOUTH KOREA
Francisco de Jesús Ayón
López
Secretary of Education
Secretariat of Education for
Jalisco – MEXICO
Osvaldo Barreto
State Secretary of Education
Secretariat of Education for
Bahia – BRAZIL
Debate:
Investing in educational
qualifications and skills: The
importance of a highly qualified
and well educated labour force
in Brazil
Claudia Costin
Municipal Secretary of
Education
Municipal Secretariat of
Education of Rio de Janeiro –
BRAZIL
Denis Mizne
CEO
Lemman Foundation – BRAZIL
Panel discussion:
Promoting best practice:
Managing the school system in
Brazil
Moacir Souza, Municipal
Secretary of Education,
Municipal Secretariat of
Education of Guarulhos –
BRAZIL


Bridging the digital dive in
urban and rural areas
Investing in technological
infrastructure
Improving access to education
through technology
Vanderlei Salvador Bagnato,
Coordinator, Innovation
Agency, University of São
Paulo – BRASIL
Israel Batista, Federal Deputy,
National Chamber of Deputies
– BRAZIL
CASE STUDY
Promoting and implementing
technology in the schools in
Salta
Roberto Antonio Dib Ashur
Education Minister
Salta Education Ministry
ARGENTINA
Strategic approaches to ICT in
education in Latin America and
the Caribbean
Atilio Pizarro
Section Chief for Planning,
Management, Monitoring and
Evaluation
UNESCO
Pauderney Avelino, Secretary
of Education, Municipal
Secretariat of Education of
Manaus – BRAZIL
CASE STUDY
Revolutionising education in
rural areas with digital
content: Overcoming
connectivity issues through
offline educational resources
Investing in education: how to
inspire innovative initiatives to
promote quality
Anna Penido
Director
Instituto Inspirare – BRAZIL
Rossieli Soares da Silva
State Secretary of Education
Daniel Izzo
Partner
For more information on speaker opportunities, please contact [email protected]
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Bett Latin America Leadership Summit
Agenda
Education – BRAZIL
16.00
Page 7
Secretariat of Education for
Amazonas – BRAZIL
Vox Capital – BRAZIL
Claudia Maffini Griboski,
Director of Higher Education
Evaluation and
Accreditation, INEP Ministry
of Education – BRAZIL
End of day 2
For more information on speaker opportunities, please contact [email protected]
http://www.brasil.bettshow.com/