PARTNERS
THE FAIR
In 2013, INNOVATION and QUALIFIED BUYERS were the highlight of the
21 st PHOTOIMAGE BRASIL, the largest and most complete event in the
photography and image industry in Latin America.
Among the innovations, PhotoImage
settled a partnership with Editora
Photos to bring Estudio Brasil
Congress. In addition, the ONU and
IStockPhoto photography exhibitions
added to the event, which has also
brought HIPA, the richest
photography award in the world.
GENERAL INFORMATION
PhotoImage Brasil in numbers:
• + 500 domestic and international brands
• 215 exhibitors from 06 countries
• 20,000 sq.m. of exhibition area
• 34,000 industry professionals from 08 countries
• 14 media partners
• 64 barttered ads
• 13 supporting associations and diffusion partners
• 35,000 printed invitations
• 6,000 inserts in segmented magazines
• 560 attendees in the ESTÚDIO BRASIL CONGRESS
SECTORS
• Accessories (photo, video, celphones)
• Albums and Picture Frames
• Digital Cameras Photo and Video
• Minilabs
• Photobook
• Batteries
• Mobile Camera Phones
• Preprint
• Studio Equipments
• Services
• Photoproduct
• Digital Printing
• Literature
• Software (Photo and Video Editing)
• Web Design
• Digital Media (Storage)
EXHIBITORS SURVEY
83% exhibitors satisfied
99% exhibitors recommend PHOTOIMAGE BRASIL
VISITORS SURVEY
VISITORS PER COMPANY POSITION
Photographer
Administrators
Buyers
Grafic Designer
Marketing
Designer
Editor
Financial Personnel
Photography Laboratory
E-commerce
Illustrator
39.1%
19.7%
4.7%
3.5%
3.0%
2.8%
2.8%
1.9%
0.7%
0.5%
0.2%
92% visitors satisfied
76% visitors recommend
PHOTOIMAGE BRASIL
PHOTOGRAPHY EXPOSITION
“ONU MAKES A DIFFERENCE”
The PhotoImage Brasil 2013 exhibited 60 clicks from renowned ONU
photographers. The selection criteria, developed by ABRAFOTO’s
President, brought photos of humanitarian interventions, Brazilian
attendance in diplomatic meetings, and posthumous tribute to Sérgio
Vieira de Mello, ONU general secretary, victim of an attack to the
United Nations headquarters in Bagdad. The exhibition was a success
of public and media.
PHOTOGRAPHY EXPOSITION
HIPA INTERNATIONAL AWARD
The richest photography award in the world also attended PhotoImage
Brasil 2013 bringing the winning photos of the 2013 edition! The
award´s goal is to support talented photographers around the world.
According to Sahar Al Zarei, HIPA’s general assistant, the exhibition
received over 15,000 visitors throughout the 3 days of the event.
CULTURAL CONTEST “TAKE A PICTURE OF BRAZIL”
The IStockPhoto / GettyImage Brasil also exhibited the 7 winning
photos of the its first cultural contest at the PhotoImage Brasil 2013 .
LOMOGRAPHY WALK AROUND
“LOMOGRAPHY WALK AROUND”
PhotoImage Brasil and Lomography brought to
the 21 st edition of the event the “ Lomogrphy
Walk Around”. Over 15 visitors experienced a
throughout walk around the fair with a Lomo
Camera chosen during the lecture. And they
all got to keep the film to be developed! A
courtesy of Lomography!
SIMULTANEOUS EVENT
The enrolment for the 5th Estúdio Brasil Congress - PhotoImage Brasil’s
simultaneous event – were sold out 60 days prior to the trade fair.
Bellow were the speakers that attracted the participants .
Syl Arena
Budzyn Aline
Guilherme Dalzoto
Photographer and Writer
Designer
President
Alexandre Keese
Peregrín Paco
Adobe Certified Expert
Erika Verginelli
Photographer
Photographer
Gabriel Wickbold
David Beckstead
Roberto Casotti
Michael Grecco
Daniel Magalhães
Fernanda Sanchez
Photographer
President
Portrait Photographer
Photographer
Photographer
Photographer
MARKETING CAMPAIGN
Investment in Social Media
10 ads published
since June 14,
2013
3,917,502
Impressions
12,980
Clicks
18,376
Actions
100% increase since the
beginning of the 2013 campaign
COMMUNICATION CAMPAIGN
MULTIMEDIA CAMPAIGN IN THE EVENT’S WEBSITE
101 articles published in press media:
•
•
•
•
•
•
•
Globo Rio de Janeiro
Brazil Sun Online
Meio e Mensagem Magazine
Fotografe Melhor Magazine
Brasil Econômico
Video Zoom Magazine
Photos & Imagens Magazine
10 releases published
2 videos posted on the
website Event’s Channel
EQUIPE COMERCIAL
Contact our sales team
LUCIELE MARQUES (Show Manager) [email protected]
CARLA RAMHOLD (Sales Coordinator) [email protected]
MAYRA NARDY (Sales Coordinator) [email protected]
VERÔNICA BOTELLHO (Sales Executive) [email protected]
FÁBIO FREDIANI (Sales Executive) [email protected]
EQUIPE COMERCIAL INTERNACIONAL
Contact our international sales team
GUSTAVO BINARDI (Internacional Sales Manager) [email protected]
LUCIENE BUENO (International Sales Coordinator) [email protected]
PATRÍCIA IAQUELI (International Sales Analyst) [email protected]
SEE YOU IN 2014!